Pay less attention
To the noise, to your demons, to excuses.
Pay more attention
To your heart, to your nose, to your senses.
Log off
From your phone, from your fear, from the wi-fi.
Follow your nose
At all times.
Use Your Hands
To play something, craft something, hold someone.
Avoid being found
*Don’t leave on your WhatsApp notifications.
Lose track of time
Wear perfume. Close your eyes, breathe…
It can be replenishing to get lost once in a while.
The secret is to get lost in the right direction.

The Madeleine

How To Get Lost: Tips For Wandering Aimlessly

Cultural Commentary with a Scent of Humor. 
Printed copies available only in Le Labo boutiques.
(It’s the only free thing you’ll get there).

Le Journal Newspaper

Spoken words from Le Labo Labs.
Recorded on one of our pretentious vintage typewriters.
 <a href="https://www.instagram.com/overheardlelabo/?hl=en" target="_blank" rel="noreferrer noopener">@overheardlelabo</a>

Overheard Le Labo Instagram

Please send us your quotes and stories:
<a href="mailto:editor@lejournalsociety.com">editor@lejournalsociety.com</a>

Send us your stories

Client: "I'm ready for a new fragrance." 
Soul: "What do you wear currently?” 
Client: "Lysol.”
\West 3rd Street. Los Angeles.

Client: "Why are there jars over the candles?” 
Soul: "The bell jar traps the scent so you can accurately smell the fragrance.” 
Client: *proceeds to smell the outside of the jar
\Wynwood. Miami.

Client: “What’s the Discovery Set?”
Soul: “A gateway drug.” 
\Abbot Kinney. Venice.

Soul: "Welcome back! Did you know which fragrance you wanted to grab?" 
Client: "Yeah, the Pinot Noir 29." 
\West 3rd. Los Angeles.

Soul: "Do you know which fragrance your girlfriend likes?" 
Client: "Well, our Wifi password is Bergamote 22." 
\Capitol Hill. Seattle.

Client to Soul: "I've loved four men in my life and every single one of them has worn one of your scents. So I'm just gonna hang out here and wait for number five.”
\Covent Garden. London.

Client to Soul: “I have to say, the mask with the apron has only made you guys hotter.”
 \Saint Honoré. Paris.

"I want to work here. It's like being a scent barista." 
\West 3rd. Los Angeles.

“What scent will make her fall in love with me? If it works, you're totally coming to the wedding."
\Liberty. London.

Client to Soul: 
“I hope this isn’t too forward, but why would I waste my time trying to find an attractive, tattooed, Le Labo-wearing man when I can just go straight to the source?”
\Soho. London.

Soul: “Our creations smell a bit different depending on the person wearing it.” 
Client: “Would you mind sniffing me and giving a recommendation based off my pheromones?”
	\Goose Hollow. Portland.

Client: “I really like your whole vibe.”
Soul: “Thank you.”
Client: “I will buy whatever scent you’re wearing, and the apron if that’s for sale too.”
	\South Congress. Austin.

Soul: “What would you like to write on the label?”
Client: “Do you know any poetry, like romantic shit?”
	\Upper East Side. NYC.

Strong start leads to late haze - that’s you not the weather

Medium chance of late-night Instagram stalking

Drizzle of unanswered Slack notifications

Cedre 11 is getting an average of 300 more steps a day than this time last week.

CEDRE 11

This is the year Verveine 32 keeps a fiddle leaf fig alive.

VERVEINE 32

Pin 12 is learning to play the drums, and hopes you can excuse the clatter while they practice.

PIN 12

Petit Grain 21 likes to pore over an atlas, but has no intention of traveling anywhere.

PETIT GRAIN 21

Cade 26 loves nothing more than to curl up with a good book by a warm fireplace.

CADE 26

Laurier 62 loves wildlife, and really wants to save the bees.

LAURIER 62

Figue 15 is the last one to leave the party, and sometimes doesn’t come home til next morning.

FIGUE 15

After months of practice, Calone 17 can almost perform a split.

CALONE 17

Palo Santo is contemplating spending their entire paycheck on a one-of-a-kind Bode shirt.

PALO SANTO 14

Encens 9 wonders if jeans are really appropriate for a wedding, and it’s too late now because they’re en route.

ENCENS 9

Santal 26 has a penchant for vintage sunglasses, and popping bubble wrap.

SANTAL 26

Iris 39 is going to listen to the Adele song one more time, but then needs to get back to work.

IRIS 39

Ambrette 9 doesn’t understand why people can’t just get along.

AMBRETTE 9

Jasmin 17 is on the fence about whether to use emojis so liberally in a work email.

JASMIN 17

Vetiver 46 can’t remember the last time they felt this giddy with excitement about a party.

VETIVER 46

Labdanum 18 Is surprised by how many likes their new Instagram post is getting.

LABDANUM 18

Patchouli 24 believes strongly that a home should always have three things: clean linens, fresh flowers, and a rooftop to appreciate the fog.

PATCHOULI 24

Fleur D’Oranger 27 isn’t going to settle for a low key birthday party this year. We’re talking a theme, we’re talking caterers, we’re talking performers.

FLEUR D'ORANGER 27

Ylang 49 has written their first ever love song; they just need a little help with the chorus.

YLANG 49

Neroli 36 longs to conquer their fear of flying and travel to see the northern lights.

NEROLI 36

Tonka 25 will be spending some time in Vegas this Spring, taking other people’s money at the Blackjack table.

TONKA 25

Lys 41 owes their best friend $250 if they don’t ask Dylan from Graphic Design out by the end of the year.

LYS 41

Baie 19 loves the rain and is currently finishing their second novel in a cabin 45 minutes outside of the city.

BAIE 19

After skiing for over a decade, Bergamote 22 vows to finally tackle the Grand Couloir in Courchevel, France this year.

BERGAMOTE 22

Rose 31 wants to finally begin renovations on their father’s summer home in Montauk— they just have to work up the courage to hire the hot architect who lives next door.

ROSE 31

Thé Noir 29 has decided to stop being so competitive in their all-levels yoga class.

THÉ NOIR 29

Another 13 can’t stop buying cookbooks, but has yet to make anything.

ANOTHER 13

Santal 33 plans to learn how to drive stick shift so they can finally buy that 1970s Ford Bronco.

SANTAL 33

Thé Matcha 26 loves spending too much time in museum gift shops and flirting via personalized playlists.